The app that digitizes your self-service laundromat

Digitize and revolutionize your laundromat: earn more, work less. 

Does any of this sound familiar?:

Customer calls on a Sunday afternoon.

We give you the solution before your customers complain, while you take care of other things.

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No-commitment demo · We'll call you within 24 working hours

+55
digitized laundromats
167
connected machines
+140,000
payments processed
Live occupancy Live
WashMas dashboard
WashMas customer app

Since 2023, the technology partner for self-service laundromats on the high street, in hotels and holiday resorts across the Canary Islands.

  • McClean Canarias
  • Zentral Center
  • ONA Hotels & Apartments
  • Hovima Hotels
  • Hilton Grand Vacations
  • BLUESEA Hotels
  • Aguamar
  • HG Hoteles
  • Ohasis Boutique Suites
  • Checkin Hotels
  • Villa Mandi
  • HL Hoteles
  • Atlantic Holiday
  • Malibu Park
  • Parque del Sol
  • Landmar Costa Los Gigantes
  • LIVVO Hotels
  • Vanilla Garden
  • Coral Hotels
  • Sunwing
  • Playa Olid
  • Amarilla Golf & Marina
  • Hotel Escuela Santa Cruz
  • Coliving Casa Alsatia
  • Marina Santa Cruz
Features

Everything you need to earn more

One platform to charge, control, and grow your laundromat business.

Top pick

Gamification

In-app video games, challenges and a prize wheel. Your customers earn points and rewards through promotions you create and change whenever you like, and their loyalty lives on their phone, no loyalty cards needed. All so they come back more and your sales grow.

Advertising management

We handle your business's advertising, both digital and traditional: social media, videos, web ads, flyer drops... whatever it takes to get more profit with less effort.

Local support

We're based in Spain, close to you: just call us and we'll take care of you and fix incidents on the spot, with no call centers or teams abroad.

Digital payments

No more coins. Your customers pay from their phone with Bizum, card, or wallet in seconds and the money reaches your account.

Real-time status

See which machines are free, busy, or under maintenance instantly, from any device.

Cycle-end alerts

Automatic notifications when the laundry is done. Fewer blocked machines and fewer complaints.

Coming soon

AI optimization

Dynamic pricing and demand prediction to squeeze the performance out of every machine.

Coming soon

Local cross-selling

Connect with nearby businesses and monetize your customers' waiting time.

Up and running in a day

Your smart laundromat in 3 steps

01

Connect your machines

We install the WashMas kit on your washers and dryers. Compatible with most brands, no construction work.

02

Your customers wash from their phone

They scan, pay, and start the machine. They get an automatic alert when the cycle ends.

03

You're in control of everything

Real-time occupancy, revenue, incidents, and promotions from a single dashboard.

What the data says

Built to grow your business

WashMas helps you earn more, with less effort, powered by the same digitalization that many businesses already trust.

WashMas figures, in real time
The news backs it up

15-25% more productivity when a small business goes digital — Telefónica

24% of Spain's GDP is already the digital economy — Advice Strategic Consultants, 2025

89% of Spanish SMEs say digitalizing is critical to survive — YouGov study for IONOS, 2026

21.1% of Spanish companies already use AI, +8.7 points in a year — INE, 2025

35% of Spanish SMEs will invest in AI in 2026 — YouGov study for IONOS, 2026

7.2× higher revenue and efficiency at companies with mature AI adoption — PwC, 2026

57% of Spaniards still pay mainly in cash — Bank of Spain, 2025

94% / 88% of small shops in Spain now accept card / mobile payments — Bank of Spain, 2025

80.3% of 18-34 year-olds already pay regularly with their phone — Mastercard Barometer, 2025

52.3% of laundromats with digital payments saw cashless transactions grow — American Coin-Op

12-25% more revenue from a loyalty program — Bain, McKinsey, Antavo

67% more a repeat customer spends vs. a new one — Manta & BIA/Kelsey, 2014

61% of small businesses say repeat customers drive over half their sales — Manta & BIA/Kelsey, 2014

Pricing

Simple pricing, no surprises

Choose your plan based on your machines. No hidden commitment: we work it out together in the demo.

Basic

To start digitizing

€11.99/machine per month
  • Real-time status
  • Mobile payments
  • Cycle-end alerts
  • Email support

Enterprise

More features, more profit

€34.99/machine per month
  • Everything in Pro
  • AI optimization
  • Multi-location and roles
  • Local cross-selling
  • Dedicated support

The subscription covers use of the WashMas platform. Hardware setup (electronics, installation, configuration, and commissioning) is quoted individually based on the number of machines and the specifics of each site.

Free guide

How to earn more with your laundromat, working less

Download the guide with 7 practical levers to boost your laundromat's profit and take work off your plate.

  • 7 levers to raise your average ticket
  • How to eliminate cash and save time
  • Dynamic pricing and loyalty
  • Fewer site visits with remote monitoring
Get the guide

We'll only use your details to send you the guide and contact you about WashMas. No spam.

Prefer to call us? 624 448 296

Frequently asked questions

Yes. The WashMas kit works with most industrial washers and dryers. We'll confirm it with you during the demo.

No. Installation is quick and non-invasive; you don't need to replace your equipment.

By card, Apple/Google Pay, or wallet from the app. The money reaches your account automatically.

You get an instant alert and your customers see the machine as unavailable. Fewer incidents and fewer complaints.

Yes, from a single dashboard with permissions per location and per user.

We look at your case during the demo and pick the plan that fits best, no surprises or fine print.

Ready to digitize your laundromat?

Tell us how many machines you have and we'll prepare a tailored demo.

No-commitment demo · We'll call you within 24 working hours

Or call us: +34 624 448 296 · hello@washmas.app

WashMas.app
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Hi! 👋 Want us to show you how to earn more, working less, with your laundromat?

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